Flipkart has officially rolled out its latest subscription plan in India, named Flipkart Black Membership. This new service is designed to give users premium benefits and aims to compete directly with Amazon Prime. Members will enjoy features like early access to sale events, exclusive savings, quick customer support, and much more.
Interestingly, Flipkart already runs other programs like Flipkart VIP and Flipkart Plus (Silver & Gold tiers). However, Flipkart Black is positioned as a more premium and feature-rich membership for online shoppers.
Flipkart Black Price & Special Launch Offer
The yearly subscription fee for Flipkart Black is ₹1,499, but early subscribers can grab it at a special discounted rate of ₹990 for a limited time.
For comparison:
- Flipkart VIP costs ₹799 annually.
- Flipkart Plus is free but requires users to complete certain order milestones (10 orders for Silver and 20 for Gold).
This makes Flipkart Black a higher-end subscription, but it comes packed with more exclusive rewards.
Benefits of Flipkart Black Membership
Here’s what members get with Flipkart Black:
- Free 1-Year YouTube Premium Subscription: This is the biggest highlight. YouTube Premium alone costs ₹1,490 yearly, so the Flipkart Black deal almost pays for itself. Subscribers can enjoy ad-free videos, background play, and YouTube Music.
- SuperCoins Rewards: Members get 5% SuperCoins cashback (up to ₹100) on every Flipkart or Flipkart Minutes order. They can also earn up to 800 SuperCoins per month, which can be redeemed as cashback or discounts.
- Extra Discounts: An additional 5% discount (up to ₹1,000) is available for SuperCoins transactions.
- Exclusive Gadget Deals: Premium deals and early access to sales on top gadgets.
- Priority Support: 24×7 customer support for quicker resolutions.
- Travel Perks: Flight rescheduling and cancellation on Cleartrip for just ₹1.
NOTE: The subscription is non-refundable and cannot be canceled once purchased.
Flipkart Black vs Amazon Prime
It’s quite clear that Flipkart has introduced Black Membership to take on Amazon Prime, which also costs ₹1,499 per year.
- Amazon Prime offers faster deliveries, early sale access, and entertainment through Prime Video.
- However, with ads being added to Prime Video, Flipkart’s inclusion of YouTube Premium could attract many users who want an ad-free streaming experience.
On the other hand, the Flipkart VIP plan seems to be more aligned with Amazon Prime Lite, while Flipkart Black stands as the top-tier rival to Amazon’s flagship Prime subscription.
Final Thoughts
The Flipkart Black Membership is an exciting step forward for Flipkart as it expands into premium services. At its launch price of ₹990, the deal looks extremely attractive—especially since YouTube Premium alone covers the cost.
For frequent online shoppers and entertainment lovers, this membership could be a game-changer. However, customers should remember that the plan is non-refundable, so it’s wise to review the benefits carefully before subscribing.